You don't need a black card to enjoy Rodeo Drive. The street is public, the views are free, and Beverly Hills puts on plenty of no-cost fun.
Free things to do
- Window-shop the three blocks between Wilshire Boulevard and Santa Monica Boulevard.
- Follow the Walk of Style and find Robert Graham's Torso sculpture.
- Climb the Spanish Steps at Two Rodeo and take the classic photos.
- Relax in Beverly Gardens Park by the Beverly Hills sign and lily pond.
- Visit the Beverly Hills Farmers' Market, held on Sunday mornings on the 9300 block of Civic Center Drive.
- Join city events such as the Beverly Hills Artwalk guided tours and the Rodeo Drive Holiday Lighting Celebration.
Park for free
Several city garages near the Drive give the first two hours free on your first entry of the day. See where to park.
Coming up
Some of the events below are free; check each listing for details.
- RADIO GALAXY: Friday, Nov 6
- Inside the Mansion: Saturday, Nov 7
- Beverly Hills Farmers' Market: Sunday, Nov 8
- FREE Shredding, Compost, & Pumpkin Recycling Event at the Beverly Hills Farmers' Market: Sunday, Nov 8
Frequently asked questions
- Is it free to visit Rodeo Drive?
- Yes. Rodeo Drive is a public street, open all day and night, and walking, window shopping and photos cost nothing.
- Can I visit Rodeo Drive without spending money?
- Easily. Park free for the first two hours in a city structure, walk the Walk of Style, take photos at the Beverly Hills sign and the Spanish Steps, and relax in Beverly Gardens Park.